A recipe book is deceptive. It looks so simple: you put together all the recipes you’ve created, add a cover with a delicious photo, and voila! Move over Nigela Lawson! Yes, it’s undeniable that recipe books take less to put together than some other genres, but they still need structure, consistency, and pace.
To achieve this, it’s important to look at what will tie your recipes together, and once you’ve created that framework, focus on the detail of how each recipe is written. Readers have subconscious expectations on how the material in each genre is put together; how it flows, and along which route.
Like a vital ingredient, putting your finger on exactly what is creating the right mix can be difficult, but you will know quickly if it is missing. It’s the same with recipes. They have an unspoken order that allows the reader to flow along, enjoying the creativity, rather than searching frantically through the cupboard for extra ingredients halfway through the flambé.
Knowing these eight little tricks can help you look at your recipes through your reader’s eyes, and fill in the hard-to-spot holes that might be lurking.