The dictionary tells us that an imprint is
Noun: a mark or impression left behind by printing, pressing or stamping.
Verb: to imprint is to leave your mark, either physically or figuratively. Now there’s a verb that speaks to many authors’ motivations.
Little wonder then, that in the publishing world, an imprint is the publisher’s trade or brand name for a specific group of works.
Your imprint name is different to your author name, which is the name you are writing a single book under. It’s also different to your publisher name. Are you confused yet?
About Alex and Author Support Services
Alex Fullerton is an author's consultant and self-publishing specialist at Author Support Services, based on a pineapple farm in the Sunshine Coast Hinterland, Australia. She has spent the last fourteen years working with business people to create concise, compelling, and comprehensive books that complement their businesses and increase their professional standing. Alex is supported by a dedicated team who provide a full self-publishing service, from planning to printing and promotion.
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